Store Settings
Your storefront reads its settings from channel metafields on your BigCommerce store. Because they're read at request time, a settings change takes effect on your storefront without a redeploy and without any involvement from us.
Settings Reference
Every setting in the evolvefeatures namespace, with the default that applies to BigCommerce stores. See Store Settings for how to change one, Analytics & Tags for the evolvegtm settings, and Branding & Theming for evolve_theme.
Branding & Theming
Branding your storefront comes in three tiers, in increasing order of effort. Your logo is a BigCommerce setting you already control. Your colors and typographic scale are a store setting you can change yourself. Custom fonts, icons and bespoke themes are a rebuild we do for you.
Custom Domain & SSL
Your storefront is published on an Evolve address that works from day one, over HTTPS, with nothing for you to configure:
Analytics & Tags
Google Tag Manager is the single integration point for analytics and marketing tags on your storefront. Set your container ID as a store setting and the container loads, with no redeploy and no involvement from us. Google Analytics 4, ad platform tags and consent tooling are all configured inside GTM.
SEO
Every page on your storefront is rendered on the server, so crawlers receive complete HTML without having to run JavaScript. Most of what a crawler reads comes from the SEO fields you already maintain in BigCommerce.
Evolve Product Add-ons
Evolve Storefront is pre-integrated with the other Evolve products, so adding one is a matter of configuration rather than development. This page covers what each adds and what's involved; the linked pages carry the detail.